Youth-friendly branch

Young people, meaning those under 29, bring new ideas and energy to the activities of the Red Cross. They are enthusiastic doers who have a fresh perspective on the world and society. Young people know how to encounter other young people authentically – in a way based on understanding, similar experiences and peer support. On this page, you will find tips on how to take young people into account even better in the branch's activities!

With the help of young people, Red Cross activities are renewed and remain vibrant

The involvement of young people in the activities of the Finnish Red Cross helps to reach especially those young people in need of help. When help is offered by another young person, the threshold for making contact is lowered. Young volunteers understand the daily life and challenges of their peers, and the encounter feels authentic and safe. This increases the accessibility of help and strengthens the inclusion of young people.

The agency of young people also helps the Red Cross to renew itself. Young people build a community where everyone can be involved – and at the same time, they help the organization stay current and look to the future.

Young people form a diverse group – they come from different backgrounds, live in different life situations and have a wide range of interests. They hope for openness from the organization, opportunities to grow and space to bring forward their own views. Young people want to be involved in building a community where everyone matters – and where what they do feels genuinely important.

Young people volunteering in the Red Cross dream of an organization where they can influence, learn and do good together. Read more about the Red Cross of young people's dreams here!

How to make the branch's activities youth-friendly?

In order for your branch to be more attractive to young people than before, it is necessary to identify what challenges the agency of young people in the branch. Why do the branch's activities not attract or engage young people?

Select one or more development needs from below and see how your branch can become even more youth-friendly! Include your chosen development measures in your branch's action plan, set concrete goals and monitor your progress.

Remember also to ask for feedback and development suggestions from your young volunteers! They know your branch and its activities and can give tips on how to make the activities even more youth-friendly.